The Force is strong thanks to Gino Kanashiro, and Origen Tostadores de Cafe.
BY TANA NANETTI
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There are many kinds of geeks in the world including specialty-coffee enthusiasts film geeks, Star Wars geeks and others. Gino Kanashiro — who is from Peru and is the founder of Origen Tostadores de Cafe, an espresso bar and coffee shop is probably a good example geeks who cover each of these categories at least , by taking just an instant glance at his Instagram page, which reads, “I’m one with the Force and the Force is with me,” and that shows many images and illustrations that combine coffee and Star Wars.
Who is Gino in the real sense? Are they artists? Perhaps his work is more closely tied to coffee as the link on Origen Tostadores de Cafe suggests?
We talked with him about coffee and about the family … as well as, of course the topic of Star Wars.
Hey Gino! Thank you for taking time to speak about your Instagram account is filled with pictures, drawings and more. Are you a professional photographer, designer, or a bit of both? Maybe neither?
I am not a graphic photographer or designer but I do work with professionals in these areas.
There are two main subjects that you will be able to find in the posts you share on social media platforms: specialty coffees as well as Star Wars. Let’s begin by discussing coffee. Are you a professional coffee maker or a coffee addict? Where does your love of specialty coffee originate?
I am a roaster of coffee and a barista at Origen Tostadores de Cafe; I’ve always enjoyed coffee since I was a young child however, everything changed when I tried a special coffee for the first time at an in-person barista class led by the legendary Roukiat Delrue (a long-time educator of coffee and head judge for the World Coffee Championships). I can remember it well it was a wonderfully balanced coffee featuring a dried fruit taste as well as peach and chocolate with a slight hint of milk.
Tell us more about Origen Tostadores de Cafe. What date was it when it was launched? Was it your idea? Did all the awesome and unique decorations that we find in shops picked by you?
Origen Tostadores de Cafe is a family-run business that was established in March 2013 with a small retail store located in Lima, Peru. Since the beginning, it’s always been a family enterprise that includes my mother, who is Origen’s pastry makerMy wife, Jessica Tejada [barista and manager of the company] and me as barista, roaster and trainer. … For the decor in the shop, they’re all created by a variety of Peruvian artists including illustrators, photographers and painters.
Let’s talk about Star Wars. When did you first fall in love with the series?
I’ve always been awestruck by Star Wars since I was a child.
The moment that reveals Darth Vader in “Episode V” telling Luke “I am your father” was love at first sight.
How and when did you decide to begin selecting drawings and images in relation to Star Wars and coffee? Where did the idea originate from?
The idea of images that are that are related to Star Wars and coffee was derived from the way that I’ve always imagined a barista’s job should be: a Jedi to be known for his discipline, dedication to teamwork and discipline as well as an Sith with his enthusiasm, unending knowledge and power. All of this can be summarized by the Force and how fear, in a way its opposite, won’t allow you to go on.
Do you have masks or costumes? Or do you have Star Wars photographs graphically modified?
All the accessories, masks, as well as action figures, are part of my personal collection of which I am very proud.
Do you create art that is concentrated around Star Wars, or do you have other sources of inspiration?
The artwork is all an inspiration from Star Wars and coffee.
Do you work with many artists, both within the specialty coffee community and beyond? Do these collaborations also include drawing/painting/designing, or are they strictly related to photography?
We are always working with a variety of local artists who are interested in mixing Star Wars and coffee in their work. This includes photography, illustrations videos animations, as well as plastic arts.
Apart from the shop’s decor Do you also use Star Wars art for coffee-related products and coffee bags too?
Yes, definitely. We recently utilized Star Wars art for limited-edition coffee bags.
What do you wish to be doing in the near future? Where do you believe your career will lead you?
Three shops are in operation and we have plans to open new stores.
Any other information about yourself or your life that you’d like to be able to share?
In addition to being the co-owner of Origen and working as a barista and a roaster I am very excited about preparing our baristas for the various competitions that are held throughout the year.
Then, last but not least, a fun game we all love to play We’ll pose you with 10 questions to learn to get to know you a bit more …
Filter coffee , or espresso?
I enjoy them both.
Star Wars parts I-III Do you think it’s a good idea or not?
Your favorite artist?
… There are too many options to pick from.
Choose a single coffee maker to bring to an island that is deserted.
Empire or Rebellion?
Canon or Nikon?
What is your favorite coffee processing and the origin?
Catuai anaerobic natural procedure from Finca Timbuyacu, Amazonas, Peru.
Score The Mandalorian from 1 to 10.
What was your most aspired job as a kid?
Drummer from the rock band.
An area (coffeeor Star Wars) that you haven’t yet created art on, but would like to get started as soon as you can?
Something comes from the PlayStation game Star Wars Jedi: Fallen Order.
About the Author
Tanya Nanetti (she/her) is a barista for specialty coffee as well as a traveler and a romantic. When she’s not in front of the machine (or traveling to a remote area of the globe) she’s creating content for Coffee Insurrection which is a website dedicated to specialty coffees that she’s created with her boyfriend.
This article was first published at Barista Magazine, an online magazine dedicated to baristas and coffee professionals.